Job Description Job Description The Social Media Manager & Content Creator will lead the day-to-day management of RYSE's social platforms while creating engaging, trend-driven content that strengthens brand awareness and grows our community. This role blends social strategy, platform management, and hands-on content creation.

Key responsibilities:

Develop and manage the monthly social media content calendar.
Create, film, edit, and publish platform-native content for Instagram, TikTok, YouTube Shorts, Facebook, and emerging channels.
Write compelling captions and social copy that reflect the RYSE brand voice.
Capture content at product launches, events, retail activations, athlete shoots, and behind-the-scenes moments.
Manage the OnBrand platform, including coordinating sampling events, reviewing ambassador activity, tracking campaign performance, and ensuring brand guidelines and deliverables are met.
Identify trends, cultural moments, and reactive content opportunities.
Manage daily posting, scheduling, tagging, and quality control.
Monitor comments, messages, and brand mentions while engaging with the community.
Collaborate with athletes, influencers, and internal creative teams to produce content.
Support product launches and campaigns with platform-specific social strategies.
Track performance and deliver regular reporting on reach, engagement, follower growth, and content effectiveness.
Use performance insights to optimize future content and platform strategy.
Maintain an organized library of social content and creative assets.
Stay current on platform updates, best practices, and competitor activity.

Ideal qualifications:

3-5 years of experience in social media management and content creation.
Strong understanding of Instagram, TikTok, YouTube, and emerging social trends.
Experience filming and editing short-form video using tools such as CapCut or Adobe Premiere Pro.
Strong copywriting, storytelling, and visual-content skills.
Comfortable appearing on camera.
Highly organized and able to manage multiple deadlines in a fast-paced environment.
Experience in sports nutrition, fitness, wellness, beverage, or consumer brands is preferred.
Portfolio or examples of social content required.

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Social Media Manager & Content Creator

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