We're transforming the grocery industry
At Instacart, we invite the world to share love through food because we believe
everyone should have access to the food they love and more time to enjoy it
together. Where others see a simple need for grocery delivery, we see exciting
complexity and endless opportunity to serve the varied needs of our community.
We work to deliver an essential service that customers rely on to get their
groceries and household goods, while also offering safe and flexible earnings
opportunities to Instacart Personal Shoppers.
Instacart has become a lifeline for millions of people, and we’re building the
team to help push our shopping cart forward. If you’re ready to do the best work
of your life, come join our table.
Instacart is a Flex First team
There’s no one-size fits all approach to how we do our best work. Our employees
have the flexibility to choose where they do their best work—whether it’s from
home, an office, or your favorite coffee shop—while staying connected and
building community through regular in-person events. Learn more about our
flexible approach to where we work. [https://www.instacart.careers/flex-first]
OVERVIEW
Instacart’s Platform team powers the foundational capabilities behind our
marketplace and Storefront Pro, including order management, pricing and
discounting, loyalty, payments, fraud, and customer experience. We’re hiring a
Senior Product Manager to build and own Instacart’s Risk Platform: the shared
infrastructure behind fraud detection, appeasements, and identity verification
across our four-sided marketplace of customers, shoppers, retailers, and
advertisers. You’ll set the north star for what this platform becomes, define
the roadmap and sequencing to get there, and own the outcomes to build the
platform.
WHAT MAKES THIS TEAM UNIQUE
Instacart’s Fraud, Appeasements & Identity team sits at the intersection of
platform infrastructure and real-world commerce, protecting millions of
transactions across a four-sided marketplace.
In this role, you will own the end-to-end product vision and roadmap for how
Instacart prevents fraud, verifies identity, and resolves order disputes fairly.
A core challenge is navigating the tension between cost efficiency and
delivering a fast, fair customer experience - shaping fraud and appeasement
policies with cross-functional partners that protect the business without
degrading the customer experience that drives growth. You'll drive measurable
impact on cost per order, fraud losses, and customer experience by evolving our
real-time decision platform, advancing ML-driven fraud models, and shaping the
next generation of AI-native fraud defense.
On the fraud and identity side, you'll own a real-time ML-powered decision
platform and build the next generation of AI-native fraud defense. The industry
is undergoing a generational shift from rules-based to AI-first fraud
prevention, and you'll define Instacart's strategy for it.
On the appeasements side, you'll tackle one of the most interesting product
challenges in commerce: how do you make customers whole quickly and fairly when
something goes wrong, while maintaining thoughtful safeguards against abuse?
Every customer-facing commitment we make builds the trust that drives loyalty
and growth, and also requires careful product and policy design to manage cost
responsibly. You'll design the systems and policies that solve this tension at
scale, working across Order Quality, CX, Legal, and Finance.
Ultimately, you’ll set the roadmap to define and build a new piece of platform
infrastructure at Instacart to power risk decisioning across all our product
surface areas.
ABOUT THE JOB
* Own the fraud, identity, and appeasements product vision, strategy, and
multi-year roadmap. Set a clear north star with quantified targets for fraud
losses, cost per order, false positive rates, and customer experience - and
regularly socialize that vision with leadership and cross-functional
partners.
* Drive the evolution of Instacart's real-time fraud detection and identity
platform - including ML model strategy, decisioning, identity verification
(selfie, passkeys, ATO prevention), and account integrity across both
marketplace and Storefront Pro. Optimize the balance between fraud prevention
and customer experience.
* Champion an AI-native, AI-first approach to fraud and trust. Drive
opportunities to apply AI/ML innovations across the full domain. Push beyond
incremental rule tuning toward a fundamentally AI-first architecture.
* Lead the appeasements and order-issue resolution strategy - defining
policies, guardrails, and product capabilities that balance fair customer
treatment with abuse prevention. Partner with Order Quality, CX, and Legal to
shape policies where customer-facing commitments require thoughtful
safeguards. Drive measurable improvements to efficiency.
* Be the strategic leader, not just the executor. Proactively identify new
opportunities, define the "where we go next" narrative, and produce clear
product reviews that demonstrate depth, ambition, and clear trade-off
analysis. Don't wait for partner teams to tell you what to build - own the
direction.
* Partner closely with Data Science, ML Engineering, and Fraud Operations to
define PRDs, scope ML model improvements, and translate complex fraud signals
into scalable product capabilities. Leverage operational insights while
maintaining independence of judgment on strategic direction.
* Collaborate across Platform, Payments, Order Management, Shopper, Legal, and
CX teams to ensure fraud and trust capabilities are embedded across
Instacart's full commerce stack - from checkout to post-order to
international expansion. Stay ahead of the evolving fraud landscape,
including organized fraud-as-a-service, AI-generated abuse, and emerging
attack vectors.
MINIMUM QUALIFICATIONS
* 6+ years of product management experience, including 3+ years focused on
fraud, trust & safety, risk, identity, or a related high-stakes platform
domain.
* Demonstrated ability to set product vision and strategy independently - not
just execute on a defined roadmap, but define the north star, build
conviction with leadership, and drive a multi-year narrative with measurable
goals.
* Proven track record driving measurable business outcomes in fraud prevention
or risk management - such as reducing fraud losses, improving
authorization/approval rates, lowering false positive rates, or optimizing
cost per order.
* Strong experience working with ML/data science teams on fraud detection
models, risk scoring, or decisioning platforms. Comfort with data and
experimentation (SQL, analytics tools, A/B testing) to size opportunities,
validate hypotheses, and measure impact rigorously.
* Demonstrated success working cross-functionally with engineering, operations,
data science, finance, legal, and compliance - with strong written and verbal
communication skills to produce compelling strategy documents and build
confidence in direction.
* Bachelor's degree in business, engineering, computer science, or a related
field; equivalent practical experience considered.
PREFERRED QUALIFICATIONS
* Experience applying AI/ML innovations to fraud, identity, or trust & safety -
such as shipping GenAI/LLM-powered products, building AI-native
detection/decisioning systems, or leveraging graph neural networks and
multimodal analysis. Strong preference for candidates who think AI-first, not
rule-first.
* Experience building for multi-sided marketplaces and/or
enterprise/white-label platforms, with an understanding of how fraud controls
need to adapt for different partner models and user types (customers,
shoppers, merchants, advertisers).
* Experience leading or influencing without direct authority in an operational
environment (e.g., working with Fraud Ops, Trust & Safety Ops, or Risk
Operations teams).
#LI-Remote
Instacart provides highly market-competitive compensation and benefits in each
location where our employees work. This role is remote and the base pay range
for a successful candidate is dependent on their permanent work location. Please
review our Flex First remote work policy here
[https://instacart.careers/flex-first/].
Offers may vary based on many factors, such as candidate experience and skills
required for the role. Additionally, this role is eligible for a new hire equity
grant as well as annual refresh grants. Please read more about our benefits
offerings here [https://instacart.careers/taste-of-instacart/].
For US based candidates, the base pay ranges for a successful candidate are
listed below.
CA, NY, CT, NJ
$221,000—$233,000 USD
WA
$212,000—$223,500 USD
OR, DE, ME, MA, MD, NH, RI, VT, DC, PA, VA, CO, TX, IL, HI
$203,000—$214,000 USD
All other states
$184,000—$194,000 USD
