Job OverviewPenFed is hiring a VP, Corporate Strategy to work onsite at our Tysons, Virginia location. The Vice President, Corporate Strategy is responsible for shaping and driving the credit union's enterprise-wide strategic agenda to ensure sustainable growth, strong risk-adjusted performance, and long-term member value. Reporting to the Chief Financial Officer, the VP will lead strategic planning processes, conduct deep-dive market analyses, partner with Corporate Development to evaluate M&A and partnership opportunities, and provide thought leadership on emerging trends impacting the financial services industry. This role combines rigorous analytical capabilities with business acumen to identify growth opportunities, evaluate competitive positioning, and drive strategic decision-making across the organization. It requires a strategic thinker who can translate complex market dynamics into actionable recommendations that advance our mission while maintaining our competitive edge in an evolving landscape.
Responsibilities Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. This is not intended to be an all-inclusive list of job duties, and the position will perform other duties as assigned.
Strategic Planning & Analysis- Lead the annual strategic planning process, facilitating executive sessions and board strategic discussions to establish multi-year strategic priorities and performance targets.
- Translate mission, vision, and board-defined objectives into clear strategic choices, tradeoffs, and execution roadmaps.
- Develop comprehensive external market analyses examining macroeconomic trends, competitive dynamics, regulatory developments, and emerging technologies impacting the credit union industry.
- Partner with business unit leaders to translate enterprise strategy into divisional strategies with measurable objectives and key results.
- Partner with technology leadership to align innovation roadmaps with strategic priorities and competitive positioning.
Board & Executive Support- Prepare board-level presentations, white papers, and strategic briefings that synthesize complex information into clear, actionable recommendations.
- as a trusted advisor to the CEO, CFO, and executive team on strategic matters, competitive threats, and growth opportunities.
- Support board committees with strategic analyses and recommendations on key decisions including capital allocation, risk appetite, and major investments.
Market Intelligence & Competitive Positioning- Maintain ongoing surveillance of the competitive landscape, including traditional banks, FinTech's, and non-bank competitors, identifying threats and opportunities for differentiation.
- Analyze industry trends, consumer behavior shifts, and technological disruptions to inform strategic responses and innovation priorities.
- Develop frameworks for evaluating product portfolio performance, market share dynamics, and member value propositions relative to competitors.
Growth Strategy, Portfolio Prioritization, & Business Development- Evaluate and prioritize enterprise growth initiatives across lending, deposits, digital channels, partnerships, and new products.
- Assess risk-adjusted returns, capital implications, and operational feasibility of strategic investments.
- Support enterprise portfolio management to ensure resources are aligned with the highest value initiatives.
- Partner with Corporate Development for potential mergers, acquisitions, and partnership opportunities, including financial modeling and integration planning.
- Partner with the business to develop business cases for major strategic investments, including technologies, product launches, and market entry strategies.
Strategy Execution & Performance Management- Establish strategic KPIs and scorecards to track progress against enterprise objectives.
- Partner with Finance and the EPMO to ensure strategy is embedded in operating plans, budgets, and performance management processes.
- Identify risks to strategic execution and recommend course corrections.
Thought Leadership- Representing the credit union at industry conferences and forums, building external networks and staying current on best practices
- Develop internal thought leadership content on strategic topics to build organizational strategic thinking capabilities.
- Mentor and develop strategic thinking skills across the organization through formal and informal channels.
- Helps safeguard PenFed's computer and IT systems by monitoring staff adherence of all security policies and related training for individuals managed by this role. Take appropriate action working with IT Security and HR when necessary to address any security breaches.
Qualifications Equivalent combination of education and experience is considered.
- Minimum of bachelor's degree in business or related field, required.
- Master's in business administration, preferred.
- Minimum fifteen (15) years of work experience in business development or related high-growth roles, with at least ten (10) years in strategy/consulting.
- Minimum five (5) years of experience in a director role.
- Proven track record in driving growth, financial modeling (NPV, IRR) and advising C-Suite Executives
- Must possess strong strategic thinking skills.
- Experience in utilizing financial modeling tools, data analytics platforms and strategic planning frameworks.
- Excellent written and verbal skills, ability to distill complex data into strategic narratives for executives.
- Strong Business Acumen with a deep understanding of business operations, financial metrics and market dynamics.
- Previous experience in the financial services industry, preferred.
Supervisory ResponsibilityThis position will supervise employees.
Licenses and CertificationsChartered Financial Analyst (CFA) preferred.
Work EnvironmentWhile performing the duties of this job, the employee is regularly exposed to an indoor office setting with moderate noise.
*Most roles require working in an office setting with moderate noise and the ability to lift 25 pounds.*
TravelAbility to travel to various worksites and be on-call may be required.
BenefitsAt PenFed, we offer a robust benefits package designed to support you both personally and professionally. You'll have access to comprehensive health, dental, and vision plans; paid time off; and family-friendly benefits like paid parental leave, care support, and fitness center access. Financial wellness is encouraged through features like a 401(k) match, employee loan discounts, and fully paid life and disability coverage. We also support growth via education assistance, community involvement, and volunteer opportunities.
Our PurposeHelping members achieve their dreams since 1935.
Pentagon Federal Credit Union (PenFed) is one of America's largest federal credit unions, serving 2.8 million members worldwide with $29 billion in assets. PenFed offers market-leading certificates, checking and savings, credit cards, personal loans, mortgages, auto loans, and a wide range of other financial services, always with members' interests in mind. PenFed is federally insured by the NCUA and is an Equal Housing Lender.
Berkshire Hathaway HomeServices PenFed Realty, LLC is a full-service real estate company ready to assist our clients with buying, selling and renting a home. The company is a wholly owned subsidiary of PenFed Credit Union and is the largest independently-owned brokerage in the Berkshire Hathaway HomeServices network, placing us in the top 1% of all real estate brokerages in the country.
With almost 60 offices and nearly 2,000 world-class sales professionals, we offer complete service coverage in Virginia, Maryland, the District of Columbia, Delaware, Pennsylvania, West Virginia, Florida, Tennessee, Kansas and Texas. In addition, we also offer specialized client services which include management of vacation properties and long-term rentals, corporate relocation services and national referral network.
Equal Employment OpportunityPenFed management will maintain and observe personnel policies which will not discriminate or permit harassment or retaliation against a person because of race, color, creed, age, sex, gender, gender identity, gender expression, religion, national origin, ancestry, marital status, military or veteran status or obligation, the presence of a physical and/or mental disability or medical condition, genetic information, sexual orientation, and all statuses protected by applicable state or local law in all recruiting, hiring, training, compensation, overtime, position classifications, work assignments, facilities, promotions, transfers, employee treatment, and in all other terms and conditions of employment. PenFed will also prohibit retaliation against individuals for raising a complaint of discrimination or harassment or participating in an investigation of same.
PenFed will also reasonably accommodate qualified individuals with a disability so that they can apply for a job or perform the essential functions of a job unless doing so causes a direct threat to these individuals or others in the workplace and the threat cannot be eliminated by reasonable accommodation or if the accommodation creates an undue hardship to PenFed. Contact human resources (HR) with any questions or requests for accommodation at 402-639-8568.
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