When you join Sunrise Senior Living, you will be able to use your unique skills to empower residents to live longer, healthier, and happier lives. Not only will you build meaningful relationships with residents, their families, and team members alike, you will also gain joy in serving others and deep fulfillment in your work. Explore how you can follow your passions and shed light on meaningful ways to serve, grow, and shine together. Sunrise Senior Living was again certified as a Great Place to Work® by Activated Insights. This is the 8th time Sunrise has received this top culture and workplace designation, highlighting the special place Sunrise is to be a part of. COMMUNITY NAME Brighton Gardens of Middletown
Job ID 2025-236443
JOB OVERVIEW The Associate Director of Sales (ADOS) is responsible for supporting and assisting the Sales and Marketing team in achieving the Community's occupancy and revenue goals. Responsibilities include assisting the Sales and Marketing team in managing the community's sales and marketing database (CRM), maintaining appropriate sales collateral, supporting the scheduling and execution of on-site sales and marketing events, coordinating resident move in administrative to in-person activities. In addition to these core duties the ADOS may, under the supervision of the Director of Sales (DOS), Director of Sales and Marketing (DSM), or Sales Specialist (SS), work to advance leads through the sales process. This work may include conducting callouts, taking call-ins, and conducting presentations with internal customers.
RESPONSIBILITIES & QUALIFICATIONS Job Description
Essential DutiesAs a part of the Sunrise team, supporting our Mission, Principles of Service and Core Values is a fundamental part of this job. Our foundational belief is the sacred value of human life. The unique responsibilities for this role include but are not limited to the essential functions listed as follows:
- Assist the Sales and Marketing team in maintaining a thorough working proficiency in the customer relationship management (CRM) lead tracking system.
- Support the Sales and Marketing team by effectively maintaining all current prospect records in the CRM lead tracking system.
- Support the Executive Director (ED), DSM, and DOS in building a trusting and positive relationship with prospects by understanding the Sunrise product and how Sunrise can meet the customers' needs.
- Assist the ED, DSM, and DOS by ensuring model suite(s)/apartment(s) are well maintained and presentable.
- Support the ED, DSM, and DOS in setting, tracking, and accomplishing sales goals in a timely manner.
- Demonstrate effective telephone skills producing qualified leads and appointments.
- Prepare the resident's Administrative File according to Sunrise and state/province specific regulatory requirements where applicable.
- Manage the move-in process as outlined in the Resident Move-In Checklist.
- Meet with the resident and/or family on the day the Move-In Fee is placed and review the Move-In Packet ensuring all information is explained.
- Coordinate and facilitate the Resident Assessment with the Resident Care Director (RCD) and Assisted Living Coordinator (ALC)/Reminiscence Coordinator (RC).
- Ensure all Sunrise and required state/province forms are completed by the resident and/or family on or before move-in date.
- Schedule the Resident Agreement Signing on Move-In day, collect any remaining paperwork, and review the welcome packet with the resident and family member(s).
- Orientate the resident and family to the community, present the room to the resident and family, and explain the telephone and emergency procedures systems and other services (hair care/salon, transportation, activities, etc.).
- Arrange lunch or dinner for the resident and family members on Move-In day.
- Ensure the suite/apartment is ready for Move-In using the Suite Readiness Checklist.
- Communicate any necessary suite/apartment readiness needs with the Maintenance Coordinator.
- Maintain an open and ongoing dialogue with the resident and/or family from the time the Move-In Fee is placed through Move-In to ensure a smooth transition for the resident and to identify resident/family needs.
- Initiate communication with resident's physician and/or family to ensure completion and delivery of the Physician's Statement and any state-specific forms.
- Assist the resident and family members in making the emotional connection to the new community through awareness, integration, and socialization techniques and engaging activities.
- Maintain and protect the confidentiality of resident information at all times.
- Facilitate the Sunrise Founders Club ensuring all Founders Club benefits are received by the resident and/or family as applicable for new communities.
- Partner with community team to ensure community is in compliance with national/provincial regulations pertaining to occupational health and safety, promoting Risk Management programs and policies, and adhering to safety rules and regulations.
- Practice safety procedures at all times including Personal Protective Equipment (PPE), fire extinguishers, Safety Data Sheets (SDS), and Lockout Tagout.
- Participates as a member of a team and commits to working toward team goals.
- Demonstrate our Team Member Credo in daily interactions with others.
- Commit to serving our residents and guests through our Principles of Service.
- Contribute to the overall engagement programs and processes (customer and team member engagement).
- Attend regular meetings; Town Hall, Department Team, Cross Over, and others as directed by the Supervisor/Department Coordinator.
- Support sales team in executing successful sales and marketing events.
- Maintain compliance in assigned required training and all training required by state/province or other regulating authorities as applicable to this role to ensure that Sunrise standards are always met.
- Perform other duties as assigned.
Core Competencies
- Ability to handle multiple priorities
- Possess excellent phone, written and verbal skills for effective communication
- Ability to facilitate small group presentations
- Competent in organizational and time management skills
- Demonstrates good judgment, problem solving, and decision-making skills
Experience and QualificationsTo perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed throughout this job description are representative of the knowledge, skills, and abilities required.
- One (1) year of experience in a sales support role and/or two (2) years of experience as a Sunrise Team Member
- Previous customer service or sales experience
- Demonstrates proficiency in computer skills, Microsoft Office (Windows, Outlook, Excel), and Sunrise applications with the ability to learn new applications
ABOUT SUNRISE Ready to take the next step and make a bigger impact than you ever imagined? As part of our team, you will help brighten the future for everyone at Sunrise and beyond. That is why we make it a priority to celebrate the unique ways you bring moments of togetherness and joy to everyone you serve. And when combined with the support, benefits, and growth opportunities we offer, the result is a career that PositivelyShines with everything you need to reach your goals - at work and in your life.
We also offer benefits and other compensation that include:
- Medical, Dental, Vision, Life, and Disability Plans
- Retirement Savings Plans
- Employee Assistant Program / Discount Program
- Paid time off (PTO), sick time, and holiday pay
- myFlexPay offered to get paid within hours of a shift
- Tuition Reimbursement
- In addition to base compensation, Sunrise may offer discretionary and/or non-discretionary bonuses. The eligibility to receive such a bonus will depend on the employee's position, plan/program offered by Sunrise at the time, and required performance pursuant to the plan/program.
- Some benefits have eligibility requirements
Apply today to learn why Sunrise Senior Living is a certified Great Place to Work® PRE-EMPLOYMENT REQUIREMENTS Sunrise considers the health and safety of its residents, family members, and team members to be one of its highest priorities. Employment with Sunrise is conditioned on completing and passing a drug test (which does not include marijuana), participating in testing requirements (e.g. Tuberculosis Test, Physical Evaluation). Covid-19 and Influenza vaccination is only required to the extent mandated by applicable federal, state, and local laws and authorities.
COMPENSATION DISCLAIMER Selected candidates will be offered competitive compensation based on geographic location of community/office, skills, experience, qualifications, and certifications/licenses (where applicable).
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